# Ideate

# TRIZ

Purpose
Eliminate counterproductive processes by confronting unpleasant aspects
Time required
35 to 45 minutes
Participants
Design Thinking team
Level of experience
Beginner

# What is it about?

This method is designed to uncover taboo topics in a relaxed atmosphere.

# The goal

The aim is to define specific measures to put an end to obstructive processes, activities and behaviors.

# How to do it?

  1. Create a list: Which points guarantee that you will definitely achieve the worst result with regard to the most relevant goal?
  2. Go through the list together point by point and create a list of all the counterproductive activities, processes and plans you are currently doing.
  3. Then think about how you can stop the counterproductive processes for each item on the second list.

# When do you need it?

This method is suitable when a high degree of innovation is desired. For this purpose, taboo topics are cleared up through counter-intuitive approaches to finding solutions. In addition, eliminating obstacles together builds trust.

# Resources

  • paper
  • pens

# Advantages

By jointly eliminating the obstacles mentioned, trust is built and a high degree of innovation in solutions is enabled.

# Disadvantages

It may require a second or third round to reach a certain depth for desired end results.

# Keep in mind

Care should be taken not to accept new or complementary ideas and start with a very undesirable result.

# See also

Previous methods Alternative methods Following methods

# Sources